Wheel just published its third annual Virtual Care Horizons report, and it was overflowing with great data on where telehealth is scaling – and which models are built to last.
Virtual care is all grown up. Adoption has stabilized, competition has intensified, and success is no longer driven by first visits. It’s driven by continuity.
- That means that scale alone is no longer the headline. Data from 1.4M visits on Wheel’s Horizon telehealth platform shows that sustained engagement is the new unit of growth.
New year, new trends. Wheel answered a trio of important questions using real behavioral data from its users rather than the usual survey approach.
- How do patients actually move from entry points to ongoing care?
- Where do they stack services?
- Which models support durable engagement over time?
Women’s health is the new growth engine. In 2025, women’s health became the largest service category on the platform, accounting for about 50% of all visits.
- One in three new customer launches or expansions focused on this vertical, which seems like a strong signal that this is a long-term category strength rather than a one-off volume spike.
- Women’s health offers a uniquely durable foundation for virtual care. It creates demand for a wide range of high-frequency touchpoints early in life (sexual and reproductive health), then naturally extends into more complex, longitudinal needs (menopause support).
Weight management is the clinical anchor. It’s the connective tissue between hormonal, metabolic, and chronic care, effectively converting single-point entry into integrated care models.
- Patients entering through this vertical are more likely to stack services ranging from follow-up care to diagnostics. As GLP-1s went mainstream last year, Wheel saw a 263% surge in demand for downstream chronic condition and preventive care visits.
Virtual care is the operating layer. It’s evolved from an access channel to the infrastructure for multi-condition management, and the retention metrics look a lot different than the days of transactional telehealth.
- 69% of Wheel-powered visits were created by returning patients in 2025.
- 70% of patients engaged in chronic and preventive care programs return for 2+ visits.
- 58% of women’s health patients return for a second visit or beyond.
The Takeaway
Most vendor reports read like a billboard for their services, but Wheel just gave us one of the best recent snapshots of how patients are actually engaging with virtual care.

