Best Buy acquired care-at-home company Current Health, supporting the electronics retailer’s ongoing push into the healthcare market.
Although Best Buy is well-established as a consumer electronics store, the company has begun turning to new areas such as home fitness and healthcare to fuel growth beyond its core technology business.
- Current Health is a care-at-home platform that combines remote patient monitoring (RPM) and patient engagement tools into a single solution aimed at addressing the infrastructure gaps that obstruct providers from delivering care in the home.
- Best Buy is best known as an electronics retailer with over 1k stores and 100k employees throughout the US and Canada. As televisions grow more affordable and people begin holding onto their smartphones longer, Best Buy is leaning into new services to drive revenue growth.
- The acquisition allows Best Buy to leverage its expertise in consumer-friendly technology and supply chain logistics to streamline care delivery, building on past investments in senior care (GreatCall) and RPM (Critical Signal Technologies).
Industry Impact
At-home healthcare has seen a post-pandemic surge in adoption, allowing patients to receive treatment where they’re most comfortable while simultaneously reducing costs. This trend has accelerated the reliance on the technology that Best Buy offers, but also gives the company a new way to take advantage of its large physical reach.
Best Buy’s existing services like Geek Squad and In-Home Advisors send trained employees into customer homes to provide personalized technology solutions while gaining the hard earned trust of consumers. By expanding this trust to Current Health patients, Best Buy can deliver a high-touch customer experience at a scale difficult to achieve for most pure healthcare competitors.
